Head of Brand Engagement

Jenny Ström


With nearly 20 years of experience, Jenny Ström has covered many different communications roles in Swedbank, Sweden’s largest bank in terms of customer numbers. Jenny is head of the group’s brand engagement at Swedbank since 2005 and is responsible for all group sponsorship agreements and group events. Jenny is an actress by education, trained in the United States. She is a member of the Swedish Advertisers Committee of Sponsorship and Events (KSE) since 2014.

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