Programme Schedule

    8:00

    8:00 - 8:30

    Shuttles from hotels to Convento Sao Francisco

    Route 1: 8.00 – 8.30

    • 1st stop: Ibn Airk Hotel
    • 2nd stop: Tivoli Hotel
    • 3rd stop: Coimbra A train station (for Oslo, Vitoria & Astoria Hotels

    Route 2: 8.00 – 8.30

    • 1st stop: Vila Galé Hotel
    • 2nd stop: Coimbra A train station (for Oslo, Vitoria & Astoria Hotels)
    • 3rd stop: Quinta das Lagrimas

    8:15 - 9:00

    Registrations, Welcome Coffee and Elephant Run
    • Aeminium Hall - Floor 1

    While you enjoy a welcome coffee, take a chance meet the exhibitors in the Expo Area and win two free tickets for Bea World 2019. Access the “Elephant Run” on the Bea World mobile app.

    8:30
    9:00

    9:00 - 9:40

    Welcome to Bea World 2018. Creative Thinking - the Art of Breaking Routines
    • Mondego Room - Floor 2

    Salvatore Sagone Co-founder & President at ADC Group & Founder of Bea World Festival

    Ana FernandesVice President APECATE & General Producer of Bea World Festival 2018

    Patrick RoubroeksFounding Director at XSAGA, Bea World Grand Prix Winner 2017

    Authority of Coimbra

    9:30

    9:40 - 10:15

    The Curse of Knowing. How What We Know Keeps Us from Seeing the Solutions
    Tuija Seipell, Keynote Speaker, International Business Consultant, Editor at www.thecoolhunter.net
    • Mondego Room - Floor 2

    Understand why emotional connections and superior customer experiences rule in our globalised, yet localized world, and how to create those connections that drive loyalty in your business. Learn to look for your own blind spots and view your own business more clearly from the customer perspective. Tuija´s experience and insights will inspire you to make practical and directional changes in your business.

    10:00

    10:15 - 10:50

    Make Content Great Again! How Conferences Can Turn into Inspiring Festivals
    Jeannine Koch, Director at re:publica
    • Mondego Room - Floor 2

    This session will give an overview of how to reach a hard to get target group with a strong focus on diversity, sustainability and networks. It will give insights on how re:publica defines topics, designs and peer groups along the overall view on digitization in society and what effects it has on community building. Learn how to better reach a broader diversity of speakers and attendees by the right way of approaching them, understand the value of community building for your business and know who to talk to if you want to turn a content driven conference into a content driven festival for you career advantages.

    10:30

    10:50 - 11:20

    Coffee Talk & Elephant Run
    • Aeminium Hall - Floor 1

    Enjoy the coffee break and take a chance to meet the exhibitors in the Expo Area and win two free tickets for Bea World 2019. Access the “Elephant Run” on the Bea World mobile app.

    11:00

    11:20 - 11:55

    Four Pillars of a Customer-First Event Transformation Through the Power of Data
    Gerd De Bruycker, Marketing Director at Cisco Systems
    • Mondego Room - Floor 2

    In a world of connected customers – where the traditional channel model is disrupted – a seamless multi-channel interaction becomes more and more important to engage and build relationships with potential customers. Data can help to identify the relevant touchpoints for a successful communication strategy. Learn from Cisco why it is important to integrate live communication into the overall marketing plan and how you can build individual customer journeys in your communication strategy overall and at your events.

    11:30

    11:55 - 12:25

    Fireside Chat: Globalization. A Blessing or Curse?
    • Mondego Room - Floor 2

    Increased mobility and communication technology motivates millions of people each year to explore a country, or specific destination, to join an event and to share experiences online. Increased competition, cross-border cultures, people and data protection and the impact on the environment are the challenges we are also facing in the events industry. This globally connected and ever changing world constantly requires to breaking routines if we want to adapt our business to this. But will more and more regulations and global standards prevent us from being flexible and agile enough to do our job? Discuss the impact of globalization and the pro´s and con´s of regulations with our experts and learn from best practices when faced with these challenges.

    Sabbas Joseph, Co-Founder & Director Director, Wizcraft International Entertainment Pvt. Ltd.

    Jeannine KochDirector, re:publica

    Claudia van’t Hullenaar, Founder, Sustained Impact

    Maayke KönemannStrategic Relationship Marketer, ING Bank

    Charles Bahr, Founder, tubeconnect media

    12:00

    12:25 - 13:00

    Space Travel, Now and Then. Between Chances and Coincidences
    Laura Winterling, Astronaut Instructor at European Space Agency & CEO of Spacetimeconcepts.
    • Mondego Room - Floor 2

    Taking a trip to outer space might be the stuff of sci-fi for most of us, but soon it could be a viable holiday destination. A few different companies are pioneering space tourism such as Richard Branson’s Virgin Galactic or SpaceX – started by Elon Musk, co-founder of the Tesla electric car company who has promised to take two tourists on a trip around the moon. Then there’s Blue Origin, which was founded by Amazon founder Jeff Bezos. Soon it won’t only be Nasa-trained astronauts who can experience the wonder of space travel but what are the challenges? Get insights from Laura Winterling what creative thinking in unknown environments really means and how to manage challenges in modern space flight ventures. Learn from her very own personal experiences gathered as astronaut instructor for the European Space Agency and from her missions around the globe at International Partner Sites like NASA in Houston and Roskosmos in Moscow, as well as Soyuz Rocket Launches from Baikonur, Kazakhstan.

    12:30
    13:00

    13:00 - 14:30

    Star-Talk & Lunch
    • Old Convent Church - Floor 0

    At lunchtime don’t miss the opportunity to sit with people of your interest and discuss a specific topic. Check out topics, people and table hosts and make your reservation through the online seating solution NetworkTables! You’ll receive an invite by email before the event.

    13:30
    14:00
    14:30
    15:00

    15:00 - 15:45

    Fireside Chat: Increase Relevancy with Data Driven Strategic Event Marketing
    Maayke Könemann, Strategic Relationship Marketer at ING Bank 
    • Sofia Room - Floor 2

    We all know that there is an increase of the value and relevancy of all events caused by aligning the purpose and the content more to the overall corporate strategy. Easy said, but there are also some barriers. How can you change the approach from an ad hoc event organisation to a data driven live communication strategy throughout an entire global corporate organisation? In this session you will learn more about the successfull application of customer centricity for events from ING Bank and how to target on clients with most value and potential by leveraging client profiles and segmentation criteria.

    Learning Outcomes:

    – Understand how to build a long-term strategic live communication plan
    – Know how to use customer segmentation, profiles and needs for a strategic event planning
    – Understand the value of focussing on relevant customers and the right messaging for your business

    15:00 - 15:45

    Fireside Chat: Live Communication as a Driver for a Better World
    Claudia van´t Hullenaar, Founder at Sustained Impact
    • Mondego Room - Floor 2

    Growing societal expectations around social value and environmental performance make sustainability become a strategic priority for organizations. As businesses focus on sustainability as part of their overall strategy and adopt organization-wide sustainability goals, they are not only looking to events to align with those values, but also the organizations providing those services.

    Learning Outcomes:

    – Discover why brands align values for shareholders and society
    – Learn how the connections between environmental, social and economic factors break down to an integrated approach
    – Find out how event professionals can prepare for a more sustainable future and grow their business with purpose

    15:01 - 15:45

    Meet-up: How an Online Events Strategy Can Revolutionise Your Events Business. And How to Do It
    William Thomson, Director at Gallus Events
    • Almedina Room - Floor 2

    Online events don’t just have to be run to increase traffic to your site or to drive traffic to your physical event they can be a standalone, money making revenue source. Running paid for online events can add a genuine revenue stream to almost any events business. We have to future proof our companies and taking events online is a way to do that. They are also a way of maximising the revenue from our physical events. This session focuses on an online events story from Europe’s largest online resource for personal assistants. Practically Perfect PA runs a six-figure profit events business with 50% from online events”.

    Learning Outcomes:

    – A road map showing how to create revenue earning digital content
    – How to minimise risk and to monetise (with some tips on pricing)
    – The added earning capacity of collecting digital content

    15:01 - 15:45

    Meet-up: Live Events in the Time of Digital Youngsters Have Never Been More Important and Effective
    Yemi A.D., Founder & Creative Director at JAD Productions
    • Almedina Room - Floor 2

    Get inspired by ideas & techniques of the biggest world live productions targeting Millennials as VMAs, SNL, or Coachella and connect the essence of the entertainment industry with your field to better attract the Millennial generation.

    Learning Outcomes:

    – Learn more about the shift in behaviour of this generation and the trends to expect in 2019 and beyond
    – Get new directions & channels where to search for valid creative content & inspiration
    – Understand why live events are important to them, how to drive their attention and to deliver results

    15:02 - 17:00

    Hands-on Lab #2: How to Avoid Death by Boredom
    Jan-Jaap In der Maur, Founder & Moderator at Masters in Moderation
    • Aeminium Hall - Floor 1

    Yes, speakers are important. But no, they are not the centre of your meeting. Participants in meetings and events nowadays really want to participate. We no longer settle for 5 minutes of Q&A, nor for an endless array of speakers. We want meetings to be rich in content and energy! We want to learn, we want to grow, we want to matter! This fully interactive Workshop Interaction Design helps you to transform meetings from speaker-oriented to participant-centred. We will teach you how to make your programs livelier and how to get more engagement on the part of your participants. Better meetings. Easy, accessible and with (almost) no extra costs.

    Learning Outcomes:

    – How to transform meetings from speaker-oriented to participant-centred
    – How to make your programs livelier and how to get more engagement on the part of your participants. Better meetings. Easy, accessible and with (almost) no extra costs

    15:02 - 17:00

    Hands-on Lab #1: Design Thinking to Solve Your Customer Experience Dilemmas
    Tuija Seipell, Keynote Speaker, International Business Consultant, Editor at www.thecoolhunter.net
    • Conventual Room - Floor 1

    An intense small-group workshop where the participant will use design thinking techniques to discuss and solve challenges and to create new ideas in their business.

    Learning Outcomes:

    – Understand what design thinking is and why it can be useful in solving business problems
    – Learn a group problem-solving technique you can use later in your own business
    – Understand why the customers perspective is crucial in the growth of a business Coffee, snacks, soft drinks in the room

    15:03 - 17:00

    Pick-a-Brain. 1-on-1 Meetings with Experts
    • Hallway - Floor 2

    Looking for an advice of an expert? Would you like to discuss your next challenge? Don’t miss this opportunity to schedule a 15-minute 1-on-1 meetings with Bea World Jury members and remarkable speakers.

    The online seating solution NetworkTables will generate for you a personalized time-schedule to reserve your meetings. You will receive an invite by email before the event.

    15:30

    15:45 - 16:15

    Coffee Talk & Elephant Run
    • Aeminium Hall - Floor 1

    Enjoy the coffee break and take a chance to meet the exhibitors in the Expo Area and win two free tickets for Bea World 2019. Access the “Elephant Run” on the Bea World mobile app.

    16:00

    16:15 - 17:00

    Fireside Chat: Developing New Content as a Driver to Attract New Guests
    Aymeric Magne, Director of Global Events, Disneyland® Paris
    • Sofia Room - Floor 2

    Disneyland Paris is an International park & resort destination welcoming more than 15 million of people each year. Developing new content, creating original Live Events is becoming a strategic pillar to increase guests satisfaction and to target new audiences.

    Learning outcomes:

    -Learn how to better target new audiences through specific live communication strategies
    -Understand the key value of using experience & emotion to promote a destination
    -Know the key elements of a successful destination promotion

    16:15 - 17:00

    Fireside Chat: To Attract a Gen Z Customer, Ask a Gen Z Customer. How Communication Works in the Era of Social Natives
    Charles Bahr, Founder of tubeconnect media
    • Mondego Room - Floor 2

    How to influence and optimize communication for digital natives? Which platforms do young people use to communicate? What are the relevant networks – Facebook, Instagram, Snapchat? Which content really catches their attention and how can we engage them for events? Understand why influencer marketing is such a powerful medium also the events industry.

    Learning Outcomes:

    -Discover what influencer marketing is and how to attract the young generations
    -Learn the advantages of influencer marketing for live communication
    -Understand the steps to take to create a successful campaign.

    16:15 - 17:00

    Fireside Chat: Engagement. What Exactly Is it and How Does it Effect both Live and Integrated Digital/Live Campaigns?
    James Morgan, Principal Consultant at James Morgan Associates Limited & Founder of Event Tech Lab.
    • Almedina Room - Floor 2

    The development of modern technology influences and enhances how attendees experience events. This session will explore how to design engagement strategies that create behavioral changes. The complementarity between live experiences and digital engagement is explored and challenges explained through using tools such as AI, AR, co-creation and collaboration technologies.

    Learning Outcomes:

    -Engagement theory and how it impacts events
    -How to overcome the challenges of engaging attendees to create behaviour change
    -The technology tools that can enhance engagement design strategies.

    16:30
    17:00

    17:00 - 17:30

    Shuttles from Convento Sao Francisco to Hotels

    17.00 – 17.30: 3 buses (more than one tour – they leave when full)

    • 1st stop: Quinta das Lagrimas
    • 2nd stop: Coimbra A train station (for Oslo, Vitoria & Astoria Hotels)
    • 3rd stop: Tivoli Hotel
    • 4th stop: Vila Galé Hotel
    • 5th stop: Ibn Airk Hotel
    17:30
    18:00
    18:30
    19:00
    19:30

    19:30 - 21:00

    Closing Dinner
    • Grand Auditorium

    Before the curtain rises on the winners of the 13th Best Event Awards, enjoy this networking opportunity while tasting Portuguese delicacies.

    19:30 - 20.00

    Shuttles from hotels to Convento Sao Francisco for Awards Ceremony

    Route 1: 19.30 – 20.00

    • 1st stop: Ibn Airk Hotel
    • 2nd stop: Tivoli Hotel
    • 3rd stop: Coimbra A train station (for Oslo, Vitoria & Astoria Hotels

    Route 2: 19.30-20.00

    • 1st stop: Vila Galé Hotel
    • 2nd stop: Coimbra A train station (for Oslo, Vitoria & Astoria Hotels)
    • 3rd stop: Quinta das Lagrimas
    20:00
    20:30
    21:00

    21:00 - 23:00

    Best Event Awards Ceremony
    • Grand Auditorium

    Find out who are the winners of the Best Event Awards 2018! Dress up to the nines, join this triumphal and exciting Awards Ceremony and honour the world’s best events of the year!

    Dress Code: Black tie optional (men are given the option of either wearing a tuxedo or a dark suit and a tie. Women can wear anything from a long dress to a cocktail number. No sneakers, sport shoes or boots are allowed. Please note that no exception will be made at the entrance.)

    21:30
    22:00
    22:30
    23:00

    23:00 - 1:00

    After-Party
    • Old Convent Church - Floor 0

    After the ceremony, join the party designed to celebrate, until the small hours, all winners and participants alike.

    23:30
    0:00

    0:00 - 1:30

    Shuttles from Convento Sao Francisco to Hotels

    Route 1 (3 buses. More than one tour – they leave when full):
    -00.00
    -00.30
    -01.00
    -01.30: 

    • 1st stop: Quinta das Lagrimas
    • 2nd stop: Coimbra A train station (for Oslo, Vitoria & Astoria Hotels)
    • 3rd stop: Tivoli Hotel
    • 4th stop: Vila Galé Hotel
    • 5th stop: Ibn Airk Hotel

     

    0:30